---
title: "TCO: Corporate Website for a Well-Technology Company"
description: "A corporate site for an oilfield technology company: product catalogue, filterable case studies, news and insights, and a CMS the marketing team runs."
image: "https://synapseteam.com/img/cms/v/po-5m-share.jpg"
url: "https://synapseteam.com/case-studies/tco/"
language: "en"
---

[Case studies](https://synapseteam.com/case-studies/) Corporate

# Corporate site - TCO

Corporate site of a well-technology manufacturer: a product catalogue, a case library, forms and analytics on WordPress.

- Industry

  Oil & gas technology

- Country

  Norway

- Platform

  WordPress

- Languages

  EN

[tcogroup.com](https://tcogroup.com/)

![Corporate site - TCO](https://synapseteam.com/img/cms/po-5m.webp)

60+

pages built to the client's design

25

field case studies in the library

12

product pages with specifications

1:1

match with the approved layouts

## About the project

TCO is a Norwegian well-technology company: glass barrier plugs, chemical injection and perforation systems for energy operators worldwide, with 8 000+ installations over 20 years. The site is read by engineers and decision makers who come for specifications and field proof.

The challenge 01

The design came from the client and had to be reproduced exactly, on every screen size

The challenge 02

Products, field cases, applications and news are linked entities, not flat pages, and the team edits them without a developer

The challenge 03

Marketing needs to see where enquiries come from: analytics, forms and tag management had to work from day one

## Key decisions

01

### Pixel-perfect build of the client's design

Every page was rebuilt to the layouts to the pixel, including tablet and phone states the design only implied. The client got exactly what they approved, without a redesign round.

02

### Content model instead of flat pages

Products, case studies, applications and slides are separate content types with their own fields. A new case appears next to its product automatically, and the team adds it in the admin in minutes.

03

### Analytics through a tag manager

Google Tag Manager with analytics and conversion events on forms, so marketing adds or changes tracking without touching the code.

04

### Forms with spam protection and routing

Enquiry forms with reCAPTCHA and notifications to the right team, so real requests reach people and bots do not.

## Product screens

Switch between the devices and scroll inside the screen.

![Home page](https://synapseteam.com/img/cms/tco-d-home.webp)

01 / 04

Home page

## How the work went

01

1 week

### Design handoff and structure

Layout audit, Content types map, Tracking plan

02

3 weeks

### Page build

Theme and 60+ pages, Responsive states, Animations from the design

03

2 weeks

### Content model and integrations

Products, cases, applications, Forms and reCAPTCHA, GTM and analytics

04

1 week

### QA, launch, support

Cross-browser checks, SEO settings, Ongoing support

## What we did

We took the project from the design handoff to launch and keep supporting it.

- Pixel-perfect build of the client's layouts on WordPress, including tablet and phone states
- Content model with separate types for products, field case studies, applications and news, so entries link to each other
- 60+ pages: products and services, a library of 25 field cases, about, ESG, QHSE, careers, contact
- Enquiry forms with reCAPTCHA and notifications to the right team
- Google Tag Manager with analytics and conversion events on forms
- SEO settings, cross-browser and speed checks before launch

## Result

The site looks exactly like the approved design on every device, and the marketing team publishes products, cases and news without a developer. Every new case appears next to the product it proves, and every enquiry is tracked from the first visit to the form. The project stays with us on support: updates, new pages and tracking changes are done by the same team that built it.

If you have a finished design and need it built precisely, with the integrations behind it, tell us about the project and we will show how we would do it.

[WordPress](https://synapseteam.com/technologies/wordpress/) [Corporate Websites](https://synapseteam.com/services/corporate-websites/) [Frontend Development](https://synapseteam.com/services/frontend-development/) [Website Maintenance](https://synapseteam.com/services/website-maintenance/)

Reviews

## What clients say

4.9

[34 verified reviews on Clutch](https://clutch.co/profile/synapse-team)

Clutch

> I have confidence that we are working with the right partner.

Head of Marketing IT consulting company

Clutch

> I was impressed by their communication.

CEO ReadTomato

Clutch

> They delivered as promised and were technically competent.

Founder & Managing Director Project Neon

Clutch

> The management team was exceptionally professional.

CBO WOXAPP

Clutch

> Synapse Team had an outstanding project management system.

Marketing Manager Incode Group

Clutch

> I'm very happy with their work so far.

CMO Crypton Studio

Clutch

> The whole process was well-organized, and everything was completed on time.

CBDO IT outstaffing agency

Clutch

> Their team is committed to staying within set timelines.

CEO OGDSolutions OU

Clutch

> Their technical prowess and project management capabilities consistently met and exceeded expectations.

CBDO IT services company

## Questions about a project like this

### Can you build a site from our own design?

Yes. TCO came with finished layouts, and our job was to reproduce them exactly on WordPress, add the content model and the integrations, and hand over a site the team edits on its own. Bring Figma or any other format.

### How much would a similar corporate site cost?

A corporate site from a ready design starts from the corporate tier on our pricing page; the content model and integrations add to it. Describe the pages and the integrations in the brief chat, and the team sends a precise quote within one business day.

### Why WordPress for a corporate site?

Because the marketing team edits it daily without a developer: products, cases and news are ordinary entries in the admin. Where a project needs more speed or a headless setup, we build on Astro with Payload instead.

### Do you support the site after launch?

Yes. Updates, new pages, tracking changes and performance checks are done by the same team that built the site, on a monthly support plan.

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Contact us

## Planning a similar project?

[Telegram](https://t.me/synapseteamcom) <welcome@synapseteam.com>

Tell us about it in the brief chat. A precise quote from the team within one business day.

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